Automotive Hula-hoops

The day before GM met with congress, GM provided the complete Congressional presentation to all its dealers.

Before I opened the file I froze and thought …

”This has to be the most powerful presentation ever created by man. Few can imagine the force of GM gathering the best and the brightest, all focused on a single mission, create the most compelling argument ever made in order to survive. High fives must have been flying across the room, “we will blow them away” cheers in its development.”

Then I opened the file…

Scrolled down,
Down,
Down further…
Something to the effect of “With / without loans”
“Dismal forecasts”, “Car that can go 40 miles”
Shure, shure, shure… keep reading, reading…
and then …

The End.

Ok, one more time maybe I missed something.

But it wasn’t there.

Then I thought of the movie Hudsucker Proxy, a young Tim Robbins pitch “you know for kids” as he tries to sell the hula-hoop to an aging board of directors.

I guess I was hoping for a hula-hoop in GM’s presentation (replace with Ford or Chrysler at any time) something that would attract younger buyers, those who care more about text messaging and global warming than horse power.

For younger car buyers, the big three’s pitch to congress must be like watching CBS, NBC and ABC defend itself from You-tube.

I know it’s not polite to ask, but we can conclude (by observations alone) that most automotive executives are over 45 years of age (congressional folks as well).

Experience is great, however without an injection of aspiration and enthusiasm from a diverse talent pool, automotive hula-hoops like the Model A, Cadillac V8 and Mini Van, would have never been created.

Detroit has tons of white paper ready to pen the next MB A-class, VW TDI, and Smart cars but unfortunately congress (and the public) see Mustangs, Camaros and Challengers.

Suggestion for the big three if there is a round three.

Do Work